Freelance SEO Expert

Search Engine Optimisation (SEO) is now such an important part of any online marketing strategy and is a particular area that I specialise in, having worked in the field for over 10 years.

I’ve worked in a variety of different verticals including travel, news publishing, food & drink, subscription box services and charity, just to name a few! I love switching between different client industries and learning about a particular business goals and objectives – so even if I’ve not worked in your vertical that’s unlikely to be an issue.

When working with new clients in the first month I’ll initially carry out a technical audit of the website to check for any issues which may be holding back the indexing of your site content or the position your sites currently ranking for. I’ll then come back with a 6 month plan of attack, which might start with a list of technical fixes which I can implement alongside your web developer, or it might involve reviewing your current content-marketing strategy, or other tasks as needed necessary – ultimately the first 6 months will depend on the condition of your current website and the stage that your business is at.


Typical 3 month SEO plan

Month 1
Technical audit of your website to uncover any issues which may be holding back your website in the search engines
Keyword research analysis to determine search terms you should be targeting as part of your ongoing SEO strategy
Benchmarking current traffic levels by reviewing Google Analytics and Search Console data
Backlink audit to determine the current state of your website

Month 2
Competitor analysis that looks at how your rival companies are performing online in terms of online traffic and search rankings, as well as reviewing their backlink profiles
Keyword and page URL mappings to determine which pages on your site should target which topics – and the suggestion of new pages where appropriate
Setting up keyword rank tracking to monitor how the SEO work we are implementing is helping to improve your organic rankings in key markets
Devising an ongoing SEO content strategy to determine topics that should be covered on the site, likely on a blog


Month 3
Reviewing offsite SEO and drawing up an ongoing strategy to build the presence of your website naturally online in a sustainable manner
Content audit which reviews previously published content and determines the best strategy to utilise this content (removing, redirecting, re-writing, and so on)
Branded search audit to look at current branded search volumes and discover other additional branded search terms we can easily target



I like to take time talking to clients to find out their concerns before diving in, so initially it’d be good to hold a brief 10 minute call to hear any of your SEO concerns.


Organic traffic increase

A client I worked with long-term to increase organic traffic in this case mainly through technical fixes and additional content strategy


Freelance SEO Services I provide

If you choose to hire me to help improve your websites organic search performance, here’s a breakdown of the services that I’ll be happy to assist with:

  • Keyword research (which search phrases do you wish to target?)
  • SEO strategy (a plan of what you want to achieve, and the ways in which we can achieve it)
  • On-site optimisation (technical review of your site and any relevant changes)
  • Off-site optimisation (citations, links, customer reviews, content strategy)
  • On-going monitoring and tracking of search rankings for key topics
  • Backlink analysis
  • Competitor analysis and benchmarking
  • Anything else as deemed necessary to help your organic search performance


Hiring a remote SEO specialist to help boost your traffic

I’ve worked remotely as an SEO specialist for over 5 years now having previously worked in-house for a leading digital agency based in Dublin and in that time I’ve been lucky enough to work with people and businesses from all over the world – USA, Singapore, Germany, Switzerland, the UK and many others! Due to the remote nature of my work it’s possible to work with me regardless of your location – typically I keep in touch with clients through email, Slack and Skype calls, so wherever you are based your location won’t be an issue to me.

If you’re interested in working with me to enhance your websites SEO performance then please don’t hesitate to complete the contact form below. I’ll try to get back to you within 24 hours (unless it’s the weekend of course!).

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*If you get bored of trying to figure out the Captcha code above then you can always just email me on hello at matttutt dot me.

Chances are that if you’re interested in bringing more people to your website through SEO then you may also be interested in reading about the PPC services that I’m also offering. If that’s the case, take a look at my PPC consultancy page here. Remember – PPC traffic can be delivered nearly instantly at a very large scale, whereas SEO is normally more of a long-term strategy. I normally always recommend the both being used in tandem as they can compliment each other very nicely.